Renters comparison-shop at 11pm on a phone. They want to know what's available, what it costs, and whether they can apply right now. Every one of those answers you make them call for is a unit that leases somewhere else.
These are the searches your next customer is running — usually on a phone, usually within a few miles of you. Every one of them is a page that either exists on your site or doesn't.
A real availability grid with per-unit detail pages, structured so listings can be indexed and quoted accurately.
Square footage, bed and bath count, rent range, and deposit — each floor plan on its own indexed page.
ID, income verification, and references submitted from a phone. Fewer office visits, faster approvals, less lost paperwork.
The filters renters actually apply. Making them call to ask about pets is the fastest way to lose them.
Proximity to downtown, schools, Highway 25, and Highway 156 — the pages that capture renters still deciding where to live.
Self-scheduled tours tied to real availability, including the evening and weekend slots people actually want.
Static information points to a Simple Site. Information that changes points to a Custom Site. Anything that needs a real back end — scheduling, accounts, live data — is a Smart Site. All prices are starting points that move with scope.
Property overview, floor plans, amenities, and a contact form for 1 community.
Full floor-plan pages, availability grid, tour requests, and neighborhood content.
Live unit availability, online applications with uploads, and automated lead follow-up.
We're a remote-first studio based in Hollister. We know the difference between a customer searching from Hollister and one searching from out past Tres Pinos, and we build that into the site. Meetings happen wherever is easiest for you.
Every point on this page is already live in a complete, multi-page sample site. Click through the pages, the schema, and the lead capture before you spend a dollar.
Houses, duplexes, townhomes, and apartments for rent across Hollister and San Benito County, with a local leasing office and property management for owners.
Different trade, same search behavior. These sample sites solve the problems a apartments & rentals site shares with its neighbors — and each one is a complete, multi-page build you can browse.
One listing versus many — same schema family, different scale
Owners often build and lease with the same brand
Housing resources and permit info feed each other
One listing versus many — same schema family, different scale.
Owners often build and lease with the same brand.
Individually indexed floor-plan pages, structured listing data, and neighborhood content targeting how renters actually search — "2 bedroom Hollister," "pet friendly," "near Highway 25." Most property sites are a single page with a PDF flyer, which is why third-party listing platforms outrank them for their own property name.
Not on a Smart Site — availability is live, driven by your data, so it's accurate the moment a unit turns. On Simple and Custom Sites it's a manual update, which works fine for smaller properties but gets painful past a certain unit count.
On a Smart Site, yes — full application with ID and income document upload, submitted from a phone. It shortens time-to-lease substantially and removes the office visit that quietly filters out a lot of otherwise qualified applicants.
You won't beat them everywhere, but you should own your own property name and your specific floor plans — and those are winnable. Structured floor-plan pages, real photos, and neighborhood content let you capture the renter after they've found you on a platform, without paying for the lead twice.
Simple Sites start at $4,999 one-time or $1,500 plus $100 a month. Custom Sites with full floor-plan pages start at $7,999 one-time or $2,500 plus $200 a month. Smart Sites with live availability and online applications start at $15,000 or $5,000 plus $500 a month. All are starting prices tied to unit count and scope.
Ranges, at minimum. Renters filter on price before anything else, and a site that hides it gets skipped rather than called. Publishing a range also gets you into AI answers about what rent runs in Hollister — which is a question people ask constantly.
Yes. Multi-property portfolios work best as a Custom or Smart Site with a shared structure and per-property pages, so each community ranks on its own while you manage everything from 1 place.
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