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Answers · Medical

Medical practice websites, answered.

A medical practice website in Hollister runs $4,999 for a Simple Site, $7,999 for a Custom Site with provider and service pages, and $15,000 for a Smart Site with intake, referrals, and routing. Lease-to-own starts at $1,500 down and $100/mo over 36 months. What matters clinically and commercially is the same thing: patients need to know what you treat, who they will see, whether you take their plan, and how fast they can be seen.

What it costs

3 tiers, published.

Simple Site
Starting at $4,999

Services, providers, insurance, hours, and a contact request.

Custom Site
Starting at $7,999

Service and provider pages, Physician schema, new-patient flow.

Smart Site
Starting at $15,000

Digital intake, referral routing, and the $297/mo tech stack.

Prefer to spread it out? Lease-to-own runs $1,500 + $100/mo, $2,500 + $200/mo, or $5,000 + $500/mo across 36 months, and the site transfers to you at the end of the term. Full pricing.

What it takes

The parts that decide the outcome.

Provider pages with real credentials

Physician schema with credentials, specialties, languages spoken, and hospital affiliations gives search engines and AI assistants verifiable facts. 'Our caring team' gives them nothing to quote.

Access answers, up front

Accepted insurance, whether you take new patients, typical wait for an appointment, and after-hours instructions belong above the fold on the page people land on. Those 4 facts decide most calls.

No protected health information in forms

Contact and appointment requests collect scheduling details only. Anything clinical moves to your patient portal or EHR after the appointment exists, which keeps the marketing site out of scope for PHI entirely.

Proof

Example Medical, built in full.

A full clinic site with service lines, provider profiles, insurance and access details, and appointment requests.

Open Example Medical
Searches

What people type before they call.

  • medical practice website design Hollister CA
  • how much does a medical website cost
  • doctor accepting new patients Hollister CA
  • clinic website with online appointment requests
Medical

Questions people actually ask.

Everything a medical owner asks before spending money on a website.

8 of 8 answers

How much does a medical practice website cost in Hollister, CA?

$4,999 for a Simple Site, $7,999 for a Custom Site with service lines and provider pages, and $15,000 for a Smart Site with digital intake and referral routing. Lease-to-own is $1,500 + $100/mo, $2,500 + $200/mo, or $5,000 + $500/mo across 36 months, plus a required $297/mo tech stack subscription on Smart Sites.

What should a medical practice website include?

Service lines with their own pages, provider profiles with credentials and specialties, accepted insurance, new-patient status and typical wait, location with parking and transit detail, after-hours instructions, and a scheduling request. Everything clinical belongs behind your portal.

How do patients find a doctor accepting new patients?

They search the specialty plus the town, then check whether the practice is taking new patients and whether it accepts their plan. Publishing both facts as plain text on the page, and marking the practice up with MedicalBusiness and Physician schema, is what gets a practice named in an AI answer to that exact question.

Does a medical website need to be HIPAA compliant?

A public marketing site avoids the question by never collecting protected health information. Forms capture name, contact, and reason for scheduling only, served over HTTPS. Anything with clinical detail routes into your EHR or patient portal, which is where HIPAA obligations live.

Should we publish prices for medical services?

Publish what you can defend: self-pay ranges for common visits, whether you offer payment plans, and how insurance changes the number. Practices that publish ranges get fewer price-shopping calls and more booked appointments, and federal price transparency expectations continue to move in that direction.

How long does a medical practice website take to build?

4 to 6 weeks for a Custom Site once provider bios, headshots, and the service list are approved. Compliance and provider review are the schedule risk, not the build.

Can the website connect to our scheduling system or EHR?

Usually yes, and that is Smart Site territory at $15,000, or $5,000 + $500/mo. If your system offers a scheduling widget or an API we integrate it. If it does not, a routed request form that lands in the right inbox with the right fields is faster and cheaper than a bad integration.

How do multi-provider practices avoid competing with themselves in search?

1 page per provider and 1 page per service line, each with distinct copy and schema, plus a single canonical location page. Duplicate template pages with swapped names split authority and produce exactly the ranking problem they were meant to solve.

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